Doesn’t sound too difficult right? Well, you will need an agent that can hold an open house that will leave potential buyers dazzled and will leave a lasting impression on them.
Here are a few tips that that will help you, or your agent, win over buyers by holding a great open house.
Spread the word
This is the most important aspect of planning an open house. It is crucial that people know there is going to be an open house. Invite neighbors, update the listing on websites to include open house dates and times, distribute flyers and share on social media. If you want people to attend your open house they have to know when and where it is.
Ask your neighbors for help
We already said this in the previous tip, but we felt that it is a strong tip on its own. Invite your neighbors to your open house. You can even ask them to help prepare, they might be interested in seeing what you are offering your home for so they can compare theirs. Additionally, you never know what could happen, they might know someone who is looking to buy.
Let your real estate agent work
If you have a real estate agent then there is absolutely no need for you to be at the open house. Buyers feel more comfortable walking through the house and speaking freely with the agent. An owner’s presence at an open house can turn buyers away. A buyer wants to envision themselves living in a home and that vision is hard to see when there are current tenants or homeowners present.
Place signs around the neighborhood
Make sure your agent is placing adequate signage around the community. Signs help to direct people to your home. On the day of the open house, attach some balloons to a few signs to catch the attention of people who pass by your high traffic area signs.
The worst that your agent can do is to not place any signs which will make it much more difficult to generate traffic.
Provide food and refreshments
Who doesn’t like free food? Food and refreshments are a great finishing touch for an open house. Invest a few dollars into some finger foods and some small sized canned refreshments that won’t cause a mess and will be appreciated by the attendees of the open house.
Provide guests with additional information
Providing guests with additional information as they leave will help them keep your house in mind as they attend other open houses. Many buyers attend more than one open house in a day, and they can easily forget which houses they’ve already visited. If you hand them a flyer with a photo and information about your house, they will be much more likely to remember yours.
If you want to leave a lasting impression on potential buyers, then you will need to have an agent that goes above and beyond. Holding a winning open house means being proactive. Get the word out, have some refreshments and make sure to provide all the information that a potential buyer would want to know.